Marketing Agency Client Contract Compliance Checklist [FREE PDF]

This marketing agency client contract compliance checklist ensures compliance with FTC Advertising Guidelines 16 CFR 255 requirements. Account Director / Legals use this checklist to maintain standards, document compliance, and protect the organization from regulatory and operational risk.

Industry: Marketing Services
Frequency: Per Contract
Estimated Time: 1-2 hours
Role: Account Director / Legal
Total Items: 20
Compliance: FTC Advertising Guidelines 16 CFR 255, CAN-SPAM Act 15 USC 7701, GDPR Regulation 2016/679 Marketing, IAB Advertising Standards and Ethics

Pre-Inspection and Documentation Review

Review records, prior findings, and regulatory requirements before beginning.

Required documentation and permits available for review?
Prior inspection findings and corrective actions verified?
Qualified personnel assigned for this inspection?
Required pre-inspection notifications made?

Primary Compliance Checks

Core inspection items for this category.

Compliance with primary regulatory requirements verified?
Operational procedures documented and being followed?
All staff currently trained and certified as required?
Equipment, systems, and facilities in compliant condition?
No active complaints, violations, or outstanding corrective actions?

Secondary and Supporting Requirements

Additional compliance verification items.

Records, logs, and reports current and complete?
Emergency procedures current and staff trained?
Preventive maintenance schedule current for all equipment?
Third-party certifications, audits, or inspections current?

Findings and Corrective Actions

Document findings and establish corrective action plans.

Any deficiencies, non-conformances, or violations found?
Corrective actions assigned with due dates and owners?
Photo documentation captured?
Inspection summary and recommendations

Inspection Closeout

Complete inspection record and schedule follow-up.

All checklist items completed?
Supervisor review and sign-off obtained?
Next inspection date confirmed?

Related Professional Services Checklists

Why Use This Marketing Agency Client Contract Compliance Checklist [FREE PDF]?

This marketing agency client contract compliance checklist [free pdf] helps marketing services teams maintain compliance and operational excellence. Designed for account director / legal professionals, this checklist covers 20 critical inspection points across 5 sections. Recommended frequency: per contract.

Ensures compliance with FTC Advertising Guidelines 16 CFR 255, CAN-SPAM Act 15 USC 7701, GDPR Regulation 2016/679 Marketing, IAB Advertising Standards and Ethics. Regulatory-aligned for audit readiness and inspection documentation.

Frequently Asked Questions

What does the Marketing Agency Client Contract Compliance Checklist [FREE PDF] cover?

This checklist covers 20 inspection items across 5 sections: Pre-Inspection and Documentation Review, Primary Compliance Checks, Secondary and Supporting Requirements, Findings and Corrective Actions, Inspection Closeout. It is designed for marketing services operations and compliance.

How often should this checklist be completed?

This checklist should be completed per contract. Each completion takes approximately 1-2 hours.

Who should use this Marketing Agency Client Contract Compliance Checklist [FREE PDF]?

This checklist is designed for Account Director / Legal professionals in the marketing services industry. It can be used for self-assessments, team audits, and regulatory compliance documentation.

Can I download this checklist as a PDF?

Yes, this checklist is available as a free PDF download. You can also use it digitally in the POPProbe mobile app for real-time data capture, photo documentation, and automatic reporting.